Minimalist Sale Website Banner 3

Are you a therapist with big dreams for your practice?

You want to provide outstanding service to your clients, build a successful business and make a real difference in the lives of those you serve. But the thought of getting started is overwhelming; from policy creation to marketing strategies, there’s so much to consider.

Don’t worry! I understand the unique obstacles therapists face when starting a solo practice, as I was there myself.

I’m Alexandria, a psychotherapist, private practice owner, and online business coach who wants to help others build the business of their dreams.

My mission is to provide therapists with an effective and reliable business strategy that will equip them with the knowledge, skills, and resources needed to create a successful private practice.

I am committed to providing personalized guidance, support, and advice through one on one meetings scheduled at your convenience.


ATHeadshot1

“I strive to make the process as easy and stress-free as possible by providing personalized guidance, templates, and resources that empower you to make well-informed business decisions which build your dream practice.”

~ Alexandria Theordor

You can start your own practice starting this week.

You can read blogs, watch YouTube videos, ask friends, and spend hours reading up on what to do and how to do it.

You can also be left with the nagging question of “am I doing this right?”

I know because I have been there myself.

In March 2020 I bootstrapped my virtual clinical practice out of necessity.

I went months without clients and spent endless hours researching how to build my practice. This all happened while working a 9-5 day job at the local hospital, during the world’s biggest mental health crisis of my lifetime.

Ultimately out of desperation, I hired a coaching program….a very expensive one to boot.

I didn’t know what I didn’t know and desperately needed a mentor.

I needed someone to tech me how to think like an entrepreneur, not a clinician.

Someone to show me what 20% created 80% of the results. I needed someone to help me streamline my process so I was maximizing my return on investment.

After that things really started to turn around.

It was with my business coaches I gained access to tools, resources and skillsets that helped me FastTrack my learning and grown my business. Fast forward a year later, I was quitting my stable full time agency job to work for myself, and surpassed my agency salary in 2 weeks of being full time.

My biggest regret was not investing in myself sooner.

If I could do it all over again, I would have hired a coach the first day I thought of opening my practice.

Someone who I could have an hour or two conversation with over coffee to brainstorm what I wanted and needed to build the business of my dreams.

Now that I am on the other side, running two profitable online businesses, I want to be the mentor for others that I craved years ago…

… and at a price tag that I could have afforded as a startup.

Accelerate Your Potential with Proper Guidance

Knowing where to begin can be overwhelming, so it’s important to make sure that your business is set up correctly from the start.

This will help ensure the long-term success of your practice. Taking the time to research and plan ahead is essential for laying the foundation for a successful future.

A good business coach will provide valuable insight and advice, helping you avoid common beginner mistakes while giving you the tools and knowledge needed for success.

I can help with the initial setup of your practice, as well as provide ongoing support over time.

Working together, whether it be weekly, monthly or as needed, can be a great way to ensure that your practice gets off on the right foot and stays on track for long-term growth and profitability.

Invest In…

Expert Guidance– to help you answer the questions you don’t even know you have.

Increased Efficiency — spend your time working on the 25% of tasks that get 80% of the results.

Strategic Planning — develop your business vision and plan what milestones need to be achieved and when in order to bring that vision to reality.

Improved Business Skills — learn now to network and market yourself so you stand out from the sea of other therapists.

Networking Opportunities — learn about the best place to meet like minded therapists and build a team of helpers for yourself and your ideal client.

Accountability and Support — don’t get lost in procrastination and overwhelm. Let me help you out of the motivation dips that are inevitable in entrepreneurship.

Finding your unique voice and building confidence— because the world needs what you have to offer.

How Can I Help?

  • Copywriting: How to write webpages, emails, blog posts, advertisements with ease
  • SEO basics and keyword identification
  • How to maximize networking to grow your practice
  • How to build a referral network
  • Social media tips for marketing and networking
  • What is a landing page? How and when to build one
  • Branding and logo development
  • How to pick your brand colors
  • How to use AI to streamline your work
  • How to build your website from scratch
  • What online therapy directories are there and which to pick?
  • How to write a Psychology Today profile that will be viewed by potential clients
  • Blogging 101: How to use to fill your practice and attract presentation opportunities
  • Set up a Google My Business Page
  • How to network and market authentically without feeling “salesy”
  • Build accendibility: Way to build and pitch webinars and live presentations for professional development opportunities
  • Challenge imposter syndrome: Find your voice by developing your unique message
  • Building an entrepreneurial mindset
  • Goal setting and execution to maximize productivity
  • How to separate home and work life when running a virtual practice from a home office
  • Finding a work/life balance
  • How to build your email list
  • Affiliate marketing 101
  • How to use programs (ie. PowerPoint, AI, Canva) to market your practice, create eBooks, and more
  • side hustle ideas using your therapeutic skill sets
  • Publication: how to self-publish your own book/eBook on Amazon
  • How to build a private practice from the ground up (equipment, finances, LLC, ect)
  • Find your “why” and how that translates to your business mission and vision
  • Decide on a self-pay or insurance practice?
  • The ins and outs of Alma and Headway (if you want to include these in your practice)
  • How to get off insurance panels
  • Create and practice a sales script for discovery calls
  • Find a practice niche/ideal client
  • Using excel to track and manage profit and loss—know how to set your price competitively & when to raise your rate
  • How to do a sliding scale
  • How many clients do you need to build the life you want
  • What is right for you?– Sessions, group work, ect.
  • Find HIPAA compliant equipment
  • How to close your practice
  • How to change your ideal client and/or practice specialty
  • Steps to take for your business when taking a leave of absence or maternity leave
  • Picking your business name
  • Clinical Documentation templates Q&A (Note: this is a general discussion of what to include in documentation and how to maximize quality and speed of note taking , NOT a discussion on specific clinical interventions and treatment planning.)
  • Accountability Partner to maximize productivity and efficiency
  • goal setting and execution: productivity hacks
  • Time management tips (batch work, cycle planning, ect.)
  • Maximize your schedule to prevent burnout and mental fatigue

Who who is a good fit for coaching?

Psychology and Social work students looking to brainstorm if psychotherapy, specifically private practice, is the best fit for them

Pre licensed and newly licensed individuals that know their dream is to work in private practice but are unsure where/how to start

Agency workers who are burnt out and looking to take control of their hours by becoming entrepreneurs

The new mom looking to learn how to balance a business and raise a family

Seasoned therapist who is lost when it comes to business skills

Therapist looking to level up your marketing game

Those looking to reduce their clinical caseload and build a side hustle with their therapeutic skills

Who is not a good fit for coaching?

Those looking for clinical supervision — business coaching/consulting sessions will not discuss specifics on how to treat clients, instead will focus on how therapists can build a welcoming and profitable business that maximizes client wellness and privacy

Individuals whos mental health is holding them back in business. — Though I am a licensed therapist, starting a business coaching relationship is not equivalent to a patient-therapist relationship. Those struggling with mental health as a barrier to business are encouraged to participate in psychotherapy first and will be provided referrals as necessary. (NOTE: I am a mandated reported and all duty to warn criteria apply even within the business coaching relationship. Please refer to disclaimer page and/or coaching contract for details)

Anyone looking for a get rich quick program. — Though with guidance, strategies and resources, building and scaling your practice will be expediated, it will not happen over night. Like a therapeutic relationship, business skills and reputation takes time to develop and richen.

Those afraid of hard work. — As a coach, my role is to advise and guide on potential options and strategies. It is up to YOU to implement what you feel works for your business.

Coaching Packages & Rates

Ask Me Anything Power Hour ($250 for 60 Minutes)


With this service, you can purchase an hour of my time and ask any questions related to private practice start-up, operations, income diversity, and more. Get personalized advice and insights that will help you take your practice to the next level. Don’t miss out on this opportunity to gain the knowledge and skills you need to succeed!

Includes one 60 minute phone/video conferencing session giving you the opportunity to ask me anything I am qualified to answer.
When selecting this option, I recommend sending me a list of topics you would like to discuss a head of time to make the best use of our time together (not mandatory, but helpful).

Email Hello@StressLessTherapist.com to get started

Brief Review of Benefits

Experience and expertise in helping therapists set up successful private practices – drawing on years of business knowledge to help you create an individual plan for success.

Customized guidance on the financial and legal aspects of setting up a private practice, ensuring clients have all the necessary information for their business.

Support with building a strong online presence with comprehensive advice on digital marketing, website development, and search engine optimization (SEO)

Craft and maintain an entrepreneurial mindset that you can use in your practice and beyond. Develop the skillsets of entrepreneurship that will last you a lifetime.

Take the next step to achieving your dream of opening a successful private practice – let me help you make it happen!

The risk is far outweighed by the rewards you’ll experience, so reach out today and see how easy it can be.

Don’t wait – take action now to get on the path to success!

Invest in your Business. Invest in Yourself.

You are Worth It.

Schedule a Meeting Today

Email Hello@StressLessTherapist.com to get started

Already had a session with Alexandria and want to leave a testimonial?

Click here to be taken to the coaching testimonial page.