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- By creating informative, interesting content, businesses can ensure that they stay at the top of the search engine results page.
- Customers can find out all the necessary information they need in order to make an informed decision about a product or service.
- Enable businesses to develop relationships with their customers and create a community around their brand.
- Give businesses the opportunity to establish themselves as industry leaders by providing valuable insight and advice.
- Help you reach new audiences who may have otherwise not been aware of your business or its offerings.
Blogs, videos and podcasts are a great way too maximize that asset of time and build something that is evergreen that you can use as a resource library for future customers, prospective clients, and to maintain and increase the visibility of your services/products.
Industry standard for online income using email marketing is $1-$5 per subscriber per month. That means if you grow your email list to 500 people, and offer them some type of product of service to buy, there is a good chance you will make at least $500 that month!
What would you do with an extra $500 every month?
..... Pay off student debt, car loan or mortgage.
..... Cover the cost of 5 canceled sessions.
..... Save up for a vacation.
..... Treat yourself to a spa day.
..... Order a meal delivery kit to reduce the burden of cooking daily.
The possibilities are endless!
This digital course will teach you...
Learn How to Grow Your Therapist Business and Create Multiple Income Streams: With this digital course, you'll learn how to create an online presence, diversify your income, and increase your client base with content marketing. You'll gain the skills needed to create a successful blog, YouTube channel, and/or podcast.
Master Content Marketing as a Therapist: Take advantage of this opportunity to learn how to use content marketing as a therapist. In this digital course, you'll develop the knowledge and skills needed to implement content marketing into your business plan.
Learn Proven Email Marketing Strategies: This digital course on how to use email marketing in conjunction with content creation to turn leads into sales through building trust and authority.
Start Generating Additional Income Now: This digital course will show you all the ways that you can start generating additional income from your blog/YouTube cannel/podcast as a therapist. Once you have completed the course, you will be ready to start creating multiple streams of revenue from your new found knowledge though the use of affiliate marketing, selling digital products and promoting clinical/coaching services.
Get Access to 2.5 Hours of Video Content: This digital course offers (roughly) 2.5 hours of video content on how to use content and email marketing as a therapist. Watch the videos at your own pace or when it's convenient for you. You can also go back and reference them again in case you need a refresher.
Buy today and access forever! All registered guests get lifetime access to the course, including future updates.
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If you are relying exclusively on trading your time for dollars, it is time to consider diversifying your income using blogging, YouTube videos and/or podcasts.
- Builds trust because the content will sound and look like YOU, because it is made by you.
- Highlights your services and skillsets by writing about topics that are relevant to your business
- Engage more deeply with your audience who share similar passions and interests, helping you create the kind of content that resonates with them.
- Establish yourself as an expert in the field, making it easier for potential customers or employers to find you.
- Keeps you in control of you message in a way that reflects your brand in a genuine, unique way.
- Sharing your knowledge, advice, and resources.
- Opportunity to connect with people in need of help on a more meaningful level.
Blogs, Videos and Podcasts (also known as content marketing), coupled with strategic email campaigns, can open the door to big money making potential as a therapist.
This digital course outlines step-by-step methods for leveraging content marketing techniques to expand your reach and attract more clients, which translates into higher income opportunities over time.
With proper strategies in place, you can quickly see positive results that begin to translate into greater financial rewards with minimal effort or investment on your part.
Establish credibility
Increases visibility and reach
Allows you to showcase your professional work
Understand what content marketing is and how to use blogs, videos and/or podcasts to drive traffic to a product/service for sale
Learn how to use affiliate marketing, services and products to build an additional revenue stream for your therapy business
Acquire a 10 step system for creating content that can be transformed into a blog post, YouTube video or podcast (maybe even all three!).
Understand the basics of email marketing and how it can be used to build sales through fostering relationships and building trust.
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Diversify Your Income Using Content Marketing$197
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Lifetime access to the course is defined as customers will have access to the course for the duration that the course if in effect. If the course is to be discontinued, all customers will be notified before hand to allow time for collection of all desired information.
Disclaimer: Course material is created and based of the personal and professional experiences of Alexandria Theordor, a MSW and practicing psychotherapist in the state of NJ. All consumers are recommended to verify information and requirements with their state/licensing board prior to use in clinical settings with clients.
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- I have no idea what to talk about?That is okay! We all get writers block. This course will show you how to use tools to brainstorm ideas so you never run out of content.
Think about your target audience. Talk about material that is relevant to the population that you wish to serve. Help them solve a small problem and/or help them build awareness of barriers blocking them from their transformation story. - I am not a skilled writer. Can I still blog?YES! I myself have dyslexia and am a horrible speller, but with tools such as AI, spellcheck and my favorite DICTATION, you can create content that is useful to many (even if there is a mistake or two).
- I HATE to write. What can I do?Videos are a hugely popular medium for those who do not like to write. You can even podcast if you are not comfortable about the idea of being on camera. Sometimes videos and podcasts are even an even better way to attract clients for therapy services because they can SEE and HEAR you before they sign up. What an awesome way to build trust!
- I make a good income from 1:1 sessions. Why should I bother diversifying my income?Having multiple sources of income is a key component to financial success. Diversifying your income enables you to create a steady flow of money, which can provide greater financial stability and security in the long-term. By diversifying your income sources, you can reduce the risk associated with relying solely on one source of income. This is especially important during times of economic uncertainty, slow seasons, or leaves of absence (think maternity leave, injury, jury duty, vacation, ect.).
I personally really like the idea of a passive income in addition to my one-on-one work. This way there is never a slow season. If a client cancels, there's no worry about where that extra income is coming to go in and I'm not reliant on them for paying my bills. It also allows me to amp up financial gains when it needs (say for example holiday times) without necessarily increasing my one-on-one work time.
Having a blog was perfect for me when I was on maternity and medical leave because I physically could not take on many clients. But I was able to do things passively from my home on a schedule that worked for my body. Without the opportunity of diversifying my income, I would have been significantly trapped and stressed, therefore increasing problems in my life. - I am not a sales person. I don't see how this applies.Therapists make the best marketers because we understand the human emotions and personal struggles. We can use that understanding to help guide people as to what solutions are available in a creative way.
Content marketing can serve as an introduction to the practice and allow potential customers to learn more about the services offered. It also helps establish trust with existing clients while building relationships with new ones. Through content marketing, practices can create articles or videos answering common questions, offer discounts or promotions to encourage visits, and provide useful tips on health related topics. By developing helpful content, practices can draw in more customers and expand their reach further than just word of mouth or advertising alone. Furthermore, content marketing allows businesses to effectively measure results in terms of website traffic, leads generated, sales conversions etc., making it possible for them to make adjustments as needed for better success in the future.
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